About
A small agency built for the work most agencies won't do.
DMR Agency is an AI-native marketing agency for service businesses across Utah and Idaho. We design websites, rank them, run ads, and — when the time is right — deploy AI agents to run the repetitive work behind it all.
Rodolfo Vergara has been working in digital marketing since 2012, specializing in SEO and PPC. He has led marketing engagements for 30+ companies — including multiple eight-figure operators — and personally managed over $5 million in paid ad spend across Google Ads, Meta, and other channels.
An early adopter of AI from the first wave of large language models, Rodolfo builds data-driven frameworks that go beyond standard marketing playbooks, then refines them into repeatable, proven systems.
DMR Agency is the platform for applying those frameworks to service businesses across Utah and Idaho — under proprietary methodology, with AI as the operational layer behind every engagement.
- In industry
- Since 2012
- Companies
- 30+
- PPC managed
- $5M+
02How we work
Three rules.
01
We earn the engagement every month.
Month-to-month agreements. No annual lock-ins. If we don't earn next month's invoice, we don't get next month's invoice.
02
Numbers, not adjectives.
We report on what changed and what we're going to do next. 'Improved engagement' is not a number. '47 booked consults at $32 cost-per-lead' is.
03
You own everything.
Your domain, your repository, your ad accounts, your data. If we part ways, you keep the work.
03Why AI now
The shift in plain English.
For 20 years, marketing was about getting the lead. The work after the lead — picking up the phone, qualifying, following up, scheduling, reporting — was a tax that ate every dollar of margin we generated.
Today, AI agents do most of that work. Not in a sci-fi way. In a boring, reliable way: read the lead, ask the right questions, book the appointment, write the recap, alert the human when judgment is needed.
We build the lead-generation stack first because that's still how you grow. Then we automate the back-half so you stop trading time for revenue.
Free 90-day plan
Stop losing leads to slow marketing.
30 minutes. We review your site, your search, and your ad spend. You leave with the three highest-leverage moves for the next 90 days. No pitch, no obligation.