You may not have known this, but 90% of startup businesses fail. Why? Because they’re not getting clients! Seems obvious, but what you need to succeed is to get your clients super fast and super easy. That’s where we can help.
The Interrupt. Making an ad is something you’re probably familiar with. But you need more to your ads than just putting fancy words together. There’s a pattern to success for businesses, and one of the best patterns for advertising is to cause an interrupt for your readers. Your interrupt needs to appeal to your potential clients on a level that is somewhat unexpected. The phrases you use in your advertisements are dependent on what you’re selling and how you want to appeal to your potential clients.
The Offer. You don’t have to be the cheapest product or service to compete. Many people associate cheapness with low quality, so you could be selling yourself short. Instead, exemplify your best qualities about what you offer. Whether that’s fast delivery, unique story, or incredible flavor, go into detail and make it desirable. Answer the questions you wish companies would answer in their ads, and you’ll be golden.
The Call to Action. Competitive is better than cheap, as we discussed earlier. That means you don’t want to undersell your product or service. Here’s what will make it really appetizing to your potential clients, though: offer your price as low as you reasonably can manage without losing money on it. That way, they will be super enticed to purchase right away. Include a limited time offer where they have to act before a timer runs out to increase demand. The reason you want to do this is because it’s easier to up-sell a client once they’ve already purchased something. Set them up with a great deal and they will want to buy more later.
Remember, if you want to make it with your startup, you’re going to need real growth real fast. DMR does the tactical work for you, removing the hassle of going through agency after agency to get your startup ready to meet demand. In just 30 days, your startup business can be ready to roll, complete with a brand, logo, and website. Interested in getting started? Get your free consultation now, and see what growth can do for your business.